Enriching ocean health and human wealth, together, forever.


We are deeply passionate about beneficial human-ocean connections.

Our work is as expert advisers helping grow scalable innovations.

We also facilitate fitting connections amongst ventures, talent and investment.

We want every person in the WA to have a connection to the Blue Economy and understanding of how they can benefit ocean health and human wealth.

By 2030, we want WA to be the leading Blue Economy in the Indian Ocean.

Ultimately our efforts are intended to create a culture of caring amongst humans and our oceans, that endures for centuries and generations.



We work with ventures across multiple timezones at critical points of growth who need us to be ready, accessible and reliable. Our services are available through channels and modes that meet your needs.


Our customers use what we provide to make significant investment decisions. Whatever we provide is precise and presented with care such that it can be used to easily realise the intended benefits.


Aligning with partners, ventures, policy or economic trajectories amplifies the effectiveness of all our efforts. We are always attentive to alignment in each moment, and to the intended enduring benefits of our efforts.


Andrew Outhwaite Passport

Andrew Outhwaite

Founder and Managing Director

Andrew's work is a heartfelt expression of care for the long-term health of whole communities. He's lead entrepreneurial social ventures that realise that purpose and at others times serve others as an adviser and facilitator. Andrew blends scientific understanding with a commitment to human development and passion for entrepreneurial solutions.

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Sahira Bell

Sahira Bell

Project Officer

Sahira Bell’s mantra “people protect what they love, and love what they understand” is the driving force behind her projects, where she takes a novel approach to marine science by combining traditional research with outreach to ensure her work contributes to positive change.

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For Blue started as an inquiry into the future health of the Indian Ocean and WA's Economy. Phase 1 of For Blue was research  conducted in 2019 to find strategic opportunities that could increase ocean health, human wealth, and leveraged WA's existing natural and social assets.

The research and subsequent briefings engaged with a range of marine research institutions, peak industry bodies, international governments and elders of WA's Blue Economy. Their response the briefings and launch were so positive that a company was formed in early 2020 to take some of the most popular ideas forward, actualise the vision and capitalise on the opportunities.

The form and focus of what For Blue does is intended to evolve, yet always aligned with the mission and purpose.

For Blue_report

Learn more:

Our research identifying nine areas of greatest opportunity for growing WA's Blue Economy


How the original research was received


The 'Facing our Future' prospectus presenting five investable initiatives to grow WA's Blue Economy


Case studies of our previous work






+61 (0)46 669 4702


84 638 580 739



Suite 3, Level 1
Manning Buildings
135 High Street Mall
Fremantle, Western Australia

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