Blue Gravity

growing marine innovations and the blue economy

Blue Gravity is a joint initiative to grow marine innovations and facilitate collaboration across WA’s ‘blue economy’. Gravity draws in multiple service providers, accelerators and investors, all focused on supporting participating ventures.

Outcomes of Blue Gravity for ventures will include: increased investment, commercialisation and valuation. For the blue economy, this initiative will create a  ‘cluster’ with sufficient ‘gravity’ (critical mass and momentum) to attract further investment.

For ventures

If you have a marine innovation and are based in WA, Blue Gravity will help accelerate your growth and commercialisation.

Review the criteria, steps and services below and submit an EOI to access the first stage of support.

For investors

If you want to invest in in this growing sector, Blue Gravity is developing a pipeline of investable ventures and new financing mechanisms.

Review the investment events and program and submit an EOI to receive invitations.

For partners

If you want to procure solutions or position yourself as a market leader by partnering on the innovation program, Blue Gravity leverages partners resources to deliver great outcomes.

Review the activities below and get in touch directly for further information.

Venture criteria

Are you eligible?

Blue Gravity is for Western Australian founders and leaders growing new innovations. You must: have a prototype (TRL 5) of an ocean-related, scalable innovation you are commercialising in 2022.

What are you seeking?

Blue Gravity offers subsidised access to incubation, acceleration, services, workspace, networks and talent. Ventures are commonly seeking partners, funding or investment to help scale or commercialise their innovation.

What can you invest?

Ventures must commit time, energy and cash to accessing the support and advancing their innovation. Depending on the service, this may be as little as 1 hour, or as much as 100 hours (over 3 months), and a cost of $50 to $1000 (usually 10% of the true cost).

1 - Register

Submit an EOI with you basic information so we can book an initial call.

If you're a fit for Blue Gravity and want to proceed, we'll book in a diagnosis session.

2 - Diagnosis

Together we will review your current situation, needs and opportunities.

We'll provide some recommendations, which may include subsidised services from partners.

3 - Delivery

We introduce you to partners and provide briefings to both parties to access subsidised services.

You work directly with the partner, while For Blue continues to support you throughout.

4 - Review

You share feedback about the services and together we review your situation.

Based on this we recommend actions and resources, which may include more Blue Gravity services.

Submit an EOI

Services for ventures

CERI Education

Subsidised access and additional ocean-specific mentors for the Bootcamp, Concept to Creation and Customer Development Masterclass.


Partner website


Hands-on support from experts worth up to $5000 for up to 10 ventures. Customised for each venture, and commonly focused on attracting talent, funding, partners or customers.


Partner website

CORE Start program

A sponsored place in this 3-month program with additional ocean-related mentors. For ventures targeting the energy and resources sectors.


Partner website

Plus Eight Sprint

A sponsored place in this 6-week program with additional ocean-related mentors. Great lead-in to full Plus Eight Accelerator program.


Partner website

HubonSX coworking

3 months subsidised coworking space in Fremantle. Includes access to industry, collaborators and potential customers.


Partner website

Media promotion

Opportunities to be featured in podcasts, promotions, forums and on social media. Benefit from boosted exposure to customers, partners, investors.


Partner website

Impact investment

Development of new financing mechanisms for invest in ocean innovations. Two forums will showcase ventures, and how to invest in them, to investors.


Partner website


Hands-on support from experts worth up to $10,000 for up to 5 ventures. Customised for each venture, and commonly focused on attracting talent, funding, partners or customers.


Partner website

Events for investors and partners

Between May and December Blue Gravity will convene 6 forums and events.

Invitations and further details of each event will be sent to everyone has registered an EOI first, then to the wide blue economy community, and then publicly.

Challenge events - Busselton and Cockburn


Two challenge events will be held - one focused on science and sustainability in Busselton, the other on technology and engineering in Cockburn. They will bring together stakeholders with challenges and innovators to develop solutions.

Investor Engagement

Investor engagement - briefings and forum


Investors will be engaged in development of new finance mechanisms specifically for the blue economy, then invited to participate in the launch and early opportunities.

Blue Growth Investment Forum


The annual Blue Growth investment forum will showcase ventures and solutions and create a marketplace for investing in ocean innovation.

State of the Blue Economy Forum


This annual forum will be expanded, giving more than 100 key stakeholders the opportunity to assess the 'state' of our blue economy and produce a report and recommendations for advocacy.

Submit an EOI


Blue Gravity is only possible thanks to the investment and support from foundation partners including:

  • Department of Jobs, Tourism, Science and Innovation’s X-TEND WA program and New Industries Fund
  • For Blue investment in growing the blue economy
  • City of Cockburn commitment of funding and in-kind support
  • City of Fremantle commitment of funding and in-kind support

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